Join Edelman and Profound for a conversation on how GEO, large language models (LLMs) and agentic AI are reshaping communications strategies, and how tech reporters and creators are thinking about visibility as AI search transforms how content and news is surfaced and consumed.
The panelists, including from Business Insider, Edelman, LinkedIn and Profound will share insights from the front lines of communications, GEO and media, from how brands are approaching LLM search to how new tools are changing the way reporters and creators research, evaluate sources and craft stories. The conversation will explore what makes a company authoritative in an AI-driven environment and how evolving search behaviors are reshaping how media outlets and platforms approach content and news.
Light bites and drinks will be provided, followed by time to mingle and connect with attendees across media, journalism, PR, and marketing. We hope you can join this timely discussion!
5:00-5:15 PM: Arrival, light bites, and drinks
5:15-6:00 PM: Panel discussion
6:00-7:00 PM: Networking
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